The Power Hour
Perfect when you need another brain or pair of eyes.
Have you ever found yourself in the middle of a project, and realized life would be so much easier with someone else working alongside?
You tell me what you want to work on (or I can make suggestions), and we'll do some prep work, then spend an intensive hour working together on your project. We can use this time to clarify a press pitch concept, whip your pitch into shape, edit or fine tune a guest post, or get another set of eyes and ears on a podcast or YouTube script.
If you're trying to kickstart a publicity project or need a little guidance in the middle of the process, a 1-hour consult might be the best option for you!
Unlock your Inner MEdia Darling Training
Getting publicity is great, but to get the most out of it, you need to deliver an attention-grabbing interview.
If you've got a podcast, TV, or radio project or interview coming up, we'll work together to make sure you deliver a persuasive message that leaves the audience wanting to hear from you again and again. I'll coach you through dynamic conversation techniques, and work with you prep powerful--and authentic--answers to the 3 questions that will come up in every interview. We'll deal with any concerns you have, like freezing up, rambling on, or not knowing how to lead to your cornerstone message.
We'll assess your strengths, hone your message, practice together, and equip you with strategies to overcome the setbacks that threaten to derail your delivery. And if you've interviewed before (or you're developing multiple interviews for a launch campaign), I'll show you ways to change things up so your interviews don't feel repetitive (aka: boring).
No matter how much (or how little) media experience you have, you'll approach your next project or interview with confidence and sound like the trusted authority you already are.
PR Playbook Workshop Intensive
I’m clearing my schedule, just for you! If you’re working on a new launch, prepping for a high-volume sales season, or ready for an accelerated authority-building campaign, you need a stellar publicity game plan.
This 1-2 day intensive, one-to-one workshop will get your PR strategy in tip-top shape. We’ll start with a pre-workshop clarity call, then I’ll help you draw out and hone your cornerstone message, define your campaign canvas to reach your ideal audience, and craft an arsenal of pitch concepts tailored to meet your goals.
When we’re done, you’ll walk away with a laser-focused campaign goal, complete with a workflow calendar and pitch repository (that does double duty as a content creation generator). It’s a PR playbook that creates and maximizes impact, authority, and reach in this season of your business.
Proven
The Signature Mentorship
Quit the trial and error, frustration and fear of positioning your brand and your expertise as the leader in your industry.
This exclusive, one-to-one mentorship is designed to jumpstart your public relations efforts and create a sustainable, business-building social proof blueprint. Through weekly action steps custom crafted for your business and designed to give you maximum accountability, you and I will dive deep into every area of your business to build an effective publicity system.
Together, we'll create a plan to build your authority, increase your impact, and grow your business. And it's never one-size-fits-all: this is a blueprint that's tailored to your goals, your strengths, your ideal client, and your business style.
Using my signature system, we'll break up the PR process into easy-to-implement action steps, including:
-PR goal setting for growth
-Preparing a press-friendly page that significantly increases your coverage
-Finding storytelling gold in your business
-Where to pitch your story, based on your business goals (and how to get your
foot in the door!)
-Creating irresistible pitches and press releases
-When to say "no" to media attention
-Media training to make sure you shine in interviews
-Prepping your business to convert increasing traffic
-Efficient systems to streamline your efforts
-Leveraging media opportunities for sales, customer loyalty, & more coverage
-Using your existing platforms (and creating new ones) to magnify your strategy
When we’re done, you’ll have a fully developed publicity campaign and calendar, you’ll be confidently equipped to develop future publicity strategies, manage your brand’s reputation, and deliver dynamic, compelling interviews.
We start with a clarity and intention call, then schedule a series of calls and implementation weeks to work through your comprehensive strategy needs. In addition to your weekly action steps, you’ll get my all my favorite templates, and the inside scoop on my go-to resources and tools. You’ll also have direct access to me throughout the mentorship, not just during our scheduled chats.
And because I’m betting you’re pretty busy, I don’t want to add anything to your schedule that distracts you from doing the work you love. We'll focus on integrating your PR strategy with the content, networks, and assets you’ve already developed. When we’re finished, you’ll have a simple and streamlined system that fits seamlessly into your existing business workflow.